How to Validate your Startup Idea Quickly

Duration: 25 mins
Aman Jain
Engineering Lead, Facebook

I work at Facebook's Innovation Lab as an Engineering Lead. As part of that, I help with rapidly prototyping and building brand new apps. One of the key learning is that most new product ideas will fail in the market, even if the execution is good.

This doesn't mean that we shouldn't try building something new. But it means that we should try to validate if the market is interested in your idea before spending a lot of time and money building it. In this talk, I describe a playbook you can use to gain confidence that the market wants your product in a matter of a few days.

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